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For Entrepreneurs

On March 16, 2019, over 150 women gathered together in the Globe & Mail Center to uplift and empower eachother in celebration of International Women’s History Month at the Ryerson Women in Leadership ‘Power Moves’ conference. I was recommended to be a speaker by How She Hustles, Emily Mills (thanks Em!) and I was immediately excited by the prospect of educating the next generation, especially since I am a Ryerson alumni. I’ll admit, I had not spoken in front of a crowd in a while, but once I got up

Dear Corporate Leaders, Within your walls is a woman; let’s call her Jenna. Jenna is one of your top managers, she leads her team really well and her department has exceeded expectations for the last quarter. Jenna is not consistent, however. For the most part, her performance fluctuates quite steadily but it’s just good enough to maintain her current role. Jenna is a loyal employee but she is unhappy and unfulfilled. You can sense her dissatisfaction and while it might make sense not to ‘rock the boat’ did you know

Let’s not get caught in the trap of believing that after the clock strikes midnight on January 1, that our lives will automatically reset and our new life will begin. Let’s also not get caught in the trap of believing that we will be in the proper frame of mind to execute on those goals we’ve been trying to tackle for so long. The key to success for any goal is to first write it down and then plan it out. I have seen success after success since I started

Prefer to listen to this blog instead? You may have seen in passing that Saks Fifth Avenue is one of the major fashion brands in my network, but earlier this month, I found yet another way to deepen my relationship with them through affiliation. Background Just to give you a little background, I embarked on the road of affiliate marketing some years ago through Shareasale and I didn’t revisit it until recently. In my exploration I discovered VigLink that allows you to create affiliate links for almost any product or

Sorry so sideways…apparently what worked last week, didn’t carry over this week, but you could always just listen without watching. Either way, here’s the Cold Hard Truth preview of truth number 4 of 8 on doingΒ  your research. Watch the full Cold Hard Truth presentation on bit.ly/CafeGabrielTV

Believe it or not, I get quite a few clients who ask me about what to name their business. While there is no silver bullet solution, it is quite easy to determine a name based on who your target audience is, by understanding how similar businesses in your industry have named their business, as well as including your own personal preference. This video shares a little bit of some things you can do to figure out the best name for your business.

Elizabeth Purvis is the founder of Goddess Business School and the author of our resource this month: 5 Simple Ways To Attract High Paying Clients This Week! I am a strong believer in keeping it simple and my own experience has taught me that there is no magic bullet to success. Often times, the best way is the simple way so don’t expect a secret formula for bringing in high profile clients, instead, you will read some tactics that you’ve heard before, but this time I actually want you to

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